Personal wealth management

The Braff Group Douglas P. Braff, Douglas L. Coughlin, Kelly L. Ganz, Patrick R. DiSimone

The Braff Group






UBS Financial Services Inc.
1285 Ave of the Americas
15th, 16th,17th, + 18th Floors
New York, NY 10019

What do investors need most today? Advice.

At the Braff Group we have helped chief executives and business owners manage the challenges of equity plan recordkeeping and administration for more than 30 years. Our team has provided a valuable source of knowledge and collaboration.

Beyond our equity plan expertise, we have also worked closely with many plan participants, including executives, who have chosen to expand their relationship with UBS. Our advice has sparked goals-based planning conversations about where equity awards fit best within their broader wealth management strategy.

Wealth management for evolving needs and changing times

Today more than ever, it’s important to understand all the factors that can impact growing and protecting your wealth over time, including the role of equity awards. That’s why our customized planning approach integrates your awards into a long-term strategy for pursuing those objectives. Planning helps us:

  • Prioritize goals
  • Clarify the impact of cash flow
  • Analyze an appropriate investment allocation
  • Manage risk
  • Assess the right estate, insurance and charitable planning strategies for your needs

We focus on the many ways we can help optimize your concentrated equity positions, protect against declines in value and enhance returns by “monetizing” a position. Our conversations often cover diversification, increasing borrowing capacity and deferring costly capital gains costs.

As part of our comprehensive approach, we will coordinate with trust and estate planning specialists to review all components of your estate plan. From the management of your estate tax exposure to life insurance solutions, we’ll make recommendations that are strategically aligned with your wealth preservation, transfer and legacy goals.

  • Will you have enough money to retire comfortably?
  • How long will your retirement income last?

We offer a personalized retirement plan analysis that includes cash flow projections so you can determine how much you will need to set aside each year to pursue your goals. We also tailor a prudent investment allocation that seeks to lower volatility while taking advantage of potential market opportunities. As your needs or objectives change, we help you adjust your strategy, focusing on the decisions you control.

We recognize that with great wealth comes great responsibility. Through the use of private foundations, donor-advised funds or other charitable vehicles, we can help you carry out your philanthropic mission and make a meaningful impact in the world.


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