Spanning the generations

Longleaf Wealth Management Matthew B. Murphy, Rebecca Hardwich Baker, Traci Hall Segrest, Dustin Grant Hatfield

Longleaf Wealth Management






4001 Carmichael Road Suite 400
Montgomery, AL 36106

Working with business owners, entrepreneurs, professionals and their families, we help simplify the challenges that come with protecting, growing and transitioning wealth. We offer the experience to help manage your complex financial needs and a commitment to understanding your goals wherever you are in life. Our thoughtful advice and education helps ensure your independence throughout our long-term relationship.

Through our personalized approach, we promise to help provide:

  • The accountability of financial professionals committed to transparency and helping to protect each generation of your family
  • The confidence that comes from a team who truly cares about you
  • The highest level of access and service, combined with the full resources of a global investment and research firm

Wealth management

A goals-based approach for long-term wealth management

Managing your wealth goes beyond managing your money. By actively listening, we’ll discover what’s important to you and work together to make a plan to help you achieve it.

“We gain a deep understanding of you and your family by listening closely and actively. We then develop a plan that connects all aspects of your financial life.”

— Rebecca Hardwich Baker

Our planning process begins with a series of meaningful conversations. We then work with you to establish a comprehensive financial plan that prioritizes your goals.

Integrated planning
Our goals-based approach to planning can help you see the connections between each area of your financial world, including insurance and liabilities, education funding, trusts and estate planning, and philanthropy.

Empowering smart financial decisions
We seek to go above and beyond to help you build a business plan for your personal life. This includes creating metrics to measure performance and providing context for all important financial decision-making.

The resources you need
We are trusted by our clients to work directly with their accountants and estate attorneys, whether we’re helping with tax planning or advising on the most prudent strategies for building a legacy.

A lifetime financial strategy
We are committed to building long lasting relationships. By monitoring and adjusting your plan, we strive to optimize your strategy to help ensure we keep pace with fluctuating markets, changing tax laws and your evolving family needs. Critical elements of our planning process include:

  • Retirement planning
  • Family needs planning
  • Credit and lending
  • Business succession planning
  • Executive compensation
  • Insurance and liability management
  • Estate planning considerations

Investment management

The perspective that drive informed solutions

As portfolio managers, we tailor your asset allocation and risk management to your unique situation. We’ll help make sure you are prepared for opportunities and insulated in times of market turbulence.

“Because tremendous changes continue to transform the economy, our clients look to us to help create more opportunity. We filter out a lot of the noise that can confuse even the most sophisticated investor.”

— Matthew B. Murphy

Our direct access to global resources offers timely perspectives, customized investment planning and a fully-integrated suite of financial solutions.

Insights for wise financial decisions
The collective wisdom of our team, along with the deep resources of UBS, helps ensure that diversification, independent due diligence, and risk monitoring form the foundation of your financial success.

A focus on asset allocation
Our team works with you to determine an asset allocation strategy customized to your goals. We tailor your asset allocation, focusing on the investment mix that’s right for your situation.

Steady guidance for managing risk
By listening and aligning with your objectives, we focus on strategies that help mitigate risk. We communicate regularly and track performance, rebalancing and making adjustments for life changes and economic conditions.

Safeguarding multigenerational wealth
As a multigenerational team, we understand the connections between wealth and family. We’re committed to helping each generation prepare for the responsibilities that come with significant wealth through education, advice and networking opportunities.

Lasting relationships

A team approach that puts you and your family first

In today’s world, you need to understand how all the pieces of your complex life can affect your pursuit of important financial goals. Our integrated services provide you with a clear and consistent approach to managing your wealth.

“The greatest gift of life is lasting relationships and I have been blessed with many over my 39 years in the financial industry. We are dedicated to our clients.”

— Phillip B. Young

Our goal is to help simplify your financial life with a clear and consistent approach to managing your wealth. We offer a full range of services because our aim is to be helpful in every aspect of your financial life.

We work for you
Our team always puts your needs first. We seek to go above and beyond the expected, offering a highly personalized experience that is responsive and flexible to your needs.

Personal client service
Clients rely on our client service team for a host of critical financial and administrative needs. Our entire team is highly accessible. We have built long-lasting relationship by offering robust services that proactively anticipate your needs.

A global leader
One of the largest wealth management firms across the globe, UBS is built on a 150-year tradition of serving generations of the world’s wealthiest individuals and families. This dynamic presence provides us with extensive reach and the advantage of the firm’s global perspective, insights and resources.

Retirement plan consulting

Integrated strategies for company benefits plans

With complicated retirement plan needs—as well as potentially complex tax consequences—organizations demand specialized advice. We have a number of solutions designed to address these needs.

“You can be confident that the retirement plan strategy we develop is based on what you and your organization need.”

— Matthew B. Murphy

In addition to general wealth management and financial planning needs, business owners, organizations and corporate executives face a unique set of challenges.

Plan expertise
We are committed to providing comprehensive services to help in the support and administration of corporate benefits plans. Our experienced team works with plan sponsors and participants to keep up with changing regulations, stay on top of requirements and ensure equity awards are attracting and retaining top talent.

Executive compensation
Our team helps senior executives make sense of the complexities of equity compensation plans.

  • Concentrated stock services (monetization, hedging)
  • Stock option solutions
  • Restricted securities (liquidation and risk management)
  • Estate planning strategies with executive compensation

Integrated financial and retirement planning
Our comprehensive and customized financial advisory services integrate company benefits and compensation strategies with your personal financial life. We can help you:

  • Understand the company compensation and benefit plans
  • Determine short and long-term financial goals
  • Develop long-term financial plans addressing: retirement, estate, taxes, insurance and investment management
  • Develop an implementation plan

Matthew Murphy has been recognized as an industry leader

  • Forbes Best-In-State Wealth Advisors, 2019, 2020
  • Forbes America's Top Next Generation Wealth Advisors, 2018
  • UBS Top 35 Under 35, 2018, 2019


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